~Tips For Making A Website: Gaining Affiliates~
What does affiliation with another website mean?-- It means that you and another site--usually with a similar theme or interest--exchange traffic with each other. The term is actually Latin and is used to describe a "partnership between two or more parties."
Why does a website need affiliates?-- A website doesn't need affiliates, but it does help to have them. The whole point of affiliating is to get and give guests with other sites. So, if a person is browsing on one site that they enjoy and sees that you are an affiliate they are mostlikely going to click on a link to your site to see what your site is about. Thus, you'll get another hit from them and possibly, visit your site again and again. If you are trying to get more hits, it's really important to affilate with good sites. The reason most websites need affiliates is for the basic reason that it increases hits and status.
How can I get more affiliates?-- You can get more affiliates by visiting more sites with similar interests to yours, actually. If a slot for affiliate is open, read the rules and see if you qualify. Then apply for the position. Remember to always be curtious and polite, but not whiney and desperate, and never be demanding. Sometimes it's suggested that you explain why you'd like to apply to be an affiliate. If this is so, then be honest. Do you want to affiliate simply to get more hits? Or, do you want to affiliate because you would like to be recognized as a partner of another site that you admire? Once you are accepted as an affiliate, always do as the site instructs. If they ask that you add their button before you submit a request, or that their button is displayed on every page, then follow those instructions. If you are a good affiliate, other sites will see that and will, more than likely, answer your requests to affiliate. They may even contact you to affiliate with them. Have a section on your site explaining your affiliate rules and a place where other webmasters can contact you.
What should my affiliation rules be like?-- That's up to you, but remember to be reasonable. Don't write down rules that you yourself could never live up to. If your site gets 20 hits a day, it's reasonable to ask that a site that wishes to affiliate with you also get 20 hits a day. Don't come up with something rediculous like 200 hits a day, when your site doesn't even reach that. But, don't be overly easy, either. Crack down on things like how often your prospective affiliate updates, what kind of content they contain, and how many overall pages they have. Evaluate how seriously they take their site. If you can see from their request or their site that they are not only novice webmasters, but lax and ignorant, then you may not want to affiliate with them. They may not last long and they also may not give you that many hits in exchange. So, make your affiliation rules appeal to decent sites that have a likeness to yours--weeding out the lazy sites that won't last and holding off on the huge sites. You'll get to bigger affiliates as your site progresses. For now, make your affilation rules clear, understandable, and most of all, attainable.
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